Necktie-display card



Oct. 1l, 1927.

H. E. ULlCH ET AL NECKTIE DISPLAY CARD Filed F'eb. 4, 1926 www v jungs mlm 1 ATTORNEY Patented Gct. 11, 1927.

LUNITED STATES P ATEN T .O'F FIC-E HARALD E. ULCH, .OF LAfRC-IMONT, WALTER E. ULICH, OF yNET YORK, `ANI) lRU'- DOLPH RIETHEIMER, F RICHMOND HILL, NEW YORK, ASSIGNO'RS TO vl'JlJIC-I CO., OF NEW YORK, N. Y., A. CORPORATION CF NEW YORK.

NEoKrrE-nrsrnm. enen.

Application filed. February 4, .1926.

Our invention hasV for vits 'object .the provision of means for retaining neckties lin position in vtheir lboxes or upon .display cards.

Many neckties are sold to purchasers who intend to make gifts of them at `holiday times, and in'such cases .it is customary .to deliver a single tie in a box ofthe .type generallykn'own as a necktie box, which .is'usually something more 'than a vquarter the length of thetie in length, and wide enough to take the widest part of the tie, and about half an inch deep. lf ties are simply :folded in the usual manner and placed in lthese boxes, they naturally slide around 4and becomeclisarrangecland wrinkled, and it has therefore been customary to `employ a dis- 'play card, upon which part of the tie can be placed, the rest of the tie being folded over one end and laid in back of .the card.

This serves in a measure to keep the tie from sliding around, but does `not effectively pre vent zwrin'kling; and consequently :attempts have been made =to lhold .the Vtie :in place B5 upon the card by other means, zsuchas cutting a pair of parallel slits or .openings transversely ofthe card so .that @the portion ofthe V card between the sli'ts imay A'be raised,

.and `the t-ie held upon Ithe :balance .of the card by the transverse .strip :iso iiformed,

under `wliichthe Itie is inserted.

lVhatever Vmeans is used, it .is :essential that such means `shall 'be simple, in order that time may not be lost `in putting the ties `in the boxes; 'but while these plans :heretofore used have been simple, they Jhalve failed of 4effectiveness.

Accordingly we have devised Aa 'novel and effective method of fastening the ftie 40 upon :the display card, and our invention consists in the construction, combination and 4arrangement of parts herein described and Claimed, and illustrated inthe accompanying drawings.

In these drawings, in which similar reference characters designate corresponding parts in all'views:

Figure 1 shows a -necktie box having therein a display card embodying our invention, and having a tie applied thereto;

Fig. 2 is a front elevation of the display card;

Fig. 3 is a view of the display card shown Serial :No 85,960.

in Fig. 2 from the back, .upside tloWn,-show ing how the tie is applied thereto; fand,

Fig. 4 Vis a section through the .display card Vand v.tie taken approximately on .the line e-tof Fig. l.

Referring to Vthese drawingsin vEig. :1 we have shown .a .necktie :box nl .having .the cover 2 vremoved and lplaced .on .the bottom of the box .in the usual manner for #display purposes, in `which .box isdisposed a `display card .3 .upon -which the necktie 4 has :been ymounted and is securely -held as desiredzcentrally inthe box.

As shown in Fig. 2,.there .ar-e three features `of `the card 3 .embodying our invention, each of which maybe yused separately, or in conjunction with one .or'both :of 'the others; although in its preferred embodiment all three Vfeatures are fused, and are shown in Fig. 2; namely, first, .means for definitely fixing the position ofthetie .upon the card :and preventing longitudinal unevement thereof; second, a xnotch, preferably :at .the top of the card, providing space .for part of the tie to be -folded `over A.and placed .behind .the card; 'and third, means on the .face of the card .for holding the frontiof .thejztie xin position .upon .the card, and espe- .cially for l.preventing .lateral ,movement thereof.

The means for attaining the first Aobjecytive, namely, that of prevent-ing ilongitttdi4 `nalmovement of 'the tie,.and liningrtheaposition of 1the .tie upon thecard, consists of a tongue .v5 :formed in :the lower tpart of `.the .card :by Vsuitable :slits therein. Prefenazbly one .slit .6 is 'placed centrally .at .right-.angles =.to `the axis'of thecardandiis wide enough .to accommodate'the thickness of :a tie., .and

.longenough to accommodate the width of tie at the neck-band portion thereo.f, the other slit 7 being also -wide and long-enough to accommodate `.the material Lof .the tie, :and

b'ein-g disposed :angularly .if desired ,as

shown in .'Fig. 2. Irlhe tongue 5 `preferably projects .laterally "beyond the point where ithe tie Willengageit, and is :provided with suitable means .such :as .a shoulder oran arrow-head 8 to prevent the tie, once it has been placed upon the tongue, from sliding off the same.

The second means is simply the notch or recess 9 at the top of the card, suiiciently deep to permit of the tiebeing passed over the same without injury to the material thereof; and yet not so deep but what there will be some frictional contact upon the tie to prevent possible sliding thereof.

The third means, for retaining the tie upon the face of the card, comprise a pair of tongues -11, formed by slitting the card, these tongues being supported by the card from material near'the edges thereof, and projecting inwardly to the center of the card. To facilitate the application of the tie to the card, it is desirable to cut away at the same time that these tongues are formed the portions `12---13 of the card, leaving, however, the portions 14 so that if the card is used for a narrow tie the central o enings will not extend laterally far enoug to show. The slits formas the term Seasons Greetings.

The operation of thedevice is simple and is clearly shownby reference to Figures 3 and 4; A tie may readily be applied to the card by holding the card 3 in the right hand upside down and with the back up as shown in Fig. 3, and taking the necktie l in the left hand, thetie being simply folded in half in the usual manner, andlooping the neclzband portion of the tie over the tongue 5, letting the tie hang down upon the back of the card as shown in Fig. Sand resting against the notch 9. The card may then bel taken hold of with the left hand near the notch 9, the

Llingers resting also upon the tie and holding it against the back of the card, land the card then turned to the position shown in Fig. 2. The front of the tie may then be taken about atjits middle point in the right hand and inserted'under the left hand tongue 10 which may easily be raised with a linger of the left hand; and then holding the `tie in this vposition at the tongue with the left hand the right-hand tongue 11 may be pressed upward or forward from below with a finger of the right hand and the tie permitted to slide thereunder, so that the tie is then in position upon the card as shown in Fig. 1, and the card 3 may be' inserted in a box `1 as shown in Fig. 1, if desired, or the tie may be handled upon the card alone for display purposes. It will be noted that while the tongues 1011 upon the face of the tie hold the front Vportion of the tie upon the card, so far as lateral disarrangement is concerned, the possibility is also precluded of the tie slipping down when the box is tilted upward for display purposes, since the neckband of the tie is firmly hooked upon the tongue 5.

Another and simple method of securing the tie under the lateral tongues 10, 11 is to Grasp the card between the thumb and a inger placed at the edges of the card opposite the tongues, and exerting a pressure upon the edgesvof the card, pushing them toward each other at the back of the card.,

which causes the tongues upon the face of the card to open and spread apart far enough to permit the tie to be inserted, whereupon the edges of the card are released and the tongues grip the tie.

It might also be'remarked .that the tie when in position effectivelyV conceals the tongue 5; and if a tie happens to be too short to cover-the tongue 5 when the tie is folded in half, this can be adjusted by folding the tie so that the front portion is longer than the back. Y Y.

`,Having now described our invention we claim, and desire to secure by United States Letters Patent: v

1. A necktie display card upon which a tie is adapted to be displayed by throwing the neckband portion of the tie over an end of the card to the back thereof, comprising a laterally projecting tongue formed in the card arranged to engage said neckband por tion and prevent the tie from slipping down when the card is tilted, and means for holding the tie in position laterally upon the face of the card. Y v

2. A necktie display card upon which a tie is adapted to be displayed by throwing the neblrband portion of the tie over an end of the card to the back thereof, comprising a. laterally projectingV tongue formed in the card arrangedto engage and hold said neckband portion, a no-tch at the top of the card over which thetie may be passed, and op posed inwardly projecting-lateral tongues formed in said vcard and `arranged to be raised to permit insertion of the tie to be held thereunder against lateral displacement.

In testimony whereof we have signed our names to this specification.

HARALD n. ULroH. WALTER n. ULroH. RUDOLPH RIETHRIMRR. 

